Every day, we are told
that everything else
is more important
than our climate.

We know that’s not true.

We know our climate matters.
We know our solutions work.

We need to change the script.
We need to become unstoppable.

This is how.

It’s simple, but not easy.
It will take some effort.

There are four key steps to building a stronger climate movement: shifting our mindset, organizing for impact, selling our movement, and designing movement-wide campaigns to turn our ideas into results.

Read through the pages, soak in the ideas, think about what you can do, and talk about it with your friends, and colleagues. And reach out to us if you have ideas, examples, or suggestions about how we can work together for a united global climate movement. 

Plan to succeed.

A theory of change built around developing solutions people want rather than polices we want, and a foundation of common values, principles and goals

Make connections and build networks around common goals.

Mobilize for success, locally to globally, through collaboration and networking to identify and implement solutions. 

Sell our values, vision and solutions. 

Market the climate and our solutions using our combined networks and common messaging.

What you can do, and what we can do together!

Put the pieces together into collaborative, movement-based campaigns, starting with a global campaign to promote global leadership on the climate.

How is this approach different?

Simply put, the focus is on all of us acting together instead of waiting for governments to lead. 

This means placing a stronger emphasis on finding solutions people want; that reflect our common values, priorities and aspirations; and that connect climate action with social benefit.

It means working together to develop transition pathways, solutions and campaigns that make change easy, affordable, and desirable. 

It means leading together, and encouraging our governments and companies to join us. 

It means all of us working together and individually towards a cleaner, resilient, and better future. 

It's that simple.

This is what it would look like:

MAKE IT HAPPEN

Local to global. Let’s make a difference.

Shifting an entire climate movement is no small task. Here’s some ideas on how you can help:

INDIVIDUALS: live according to our common values: live lightly, help each other, and enjoy life.  Use your voice, votes, and purchasing power to support solutions that support a clean, resilient, and better future.

CREATIVES: help build momentum with creative designs, posts, posters, protest signs and merch that use the blue ring and positive messaging to support a global climate movement.

ORGANIZATIONS AND COMPANIES: lead and collaborate to help develop climate solutions with clear social benefit. Help build the social mandate for leadership. 

FUNDERS AND GOVERNMENTS: Support the planning, networking and the development and implementation of solutions that connect climate action with social benefit and a clean economy. Facilitate the smooth transition to a clean, resilient future. 

ALL OF US: Talk about the future we want and the solutions that will get us there – in every climate week and COP, in every community and solutions network, and at every climate conference. Make building an unstoppable, global climate movement our top priority.

Get Creative
Get Organized
Promote Leadership
Build the Movement

About this site


This site contains ideas you can adapt and use in your work to support climate leadership and action. All ideas are free to use under a Creative Commons 0 licence. They are ideas, nothing more. Feel free to adapt and adopt, and to suggest other ideas for a stronger  climate movement.

Some poster designs have a hashtag to identify the designer. Feel free to contact them for more information on their work.

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