A symbol for our climate A symbol of our commitment
THIS IS WHAT IT CAN DO...
It’s just a simple circle, but…
...it can connect us.
It can connect people, organizations, businesses, and governments in common cause to halt climate change.
...it can build a mandate.
It can show that people, all around the world, are committed to creating a better future.
...it can strengthen the climate movement
It can lead to movement-wide campaigns that help turn our values and commitment into action.
It can make a difference.
THIS IS WHO WE ARE...
We are a global climate movement.
We may come from different backgrounds, and have different perspectives, priorities, and skills but we are united in our commitment to lead, act, and work together.
We are people, neighbours, consumers, and voters. Help us do our part.
We are scientists, researchers, experts, educators, and professionals. We’re here to help.
We are organizations, networks, agencies and institutions. We connect each other and promote solutions.
We are local businesses and major companies. We are committed to finding solutions that work.
We are politicians and governments, local to national. Help us lead and be a catalyst for a better future.
We are all of us, together.
THIS IS WHAT WE STAND FOR...
From protest to progress, we stand united.
We may be a diverse global movement with diverse views and opinions, yet, at the heart, we share common values, vision, and principles.
OUR VALUES
Compassion: We care, for each other and the planet.
Commitment: We act, each of us to the best of our abilities.
Community: We help each other.
OUR VISION
We seek a future that is net-zero, resilient, and better.
OUR PRINCIPLES
LISTEN. LEARN. LEAD. Consult with people in order to find solutions people want, and need. Act on the science and research.
PUT PEOPLE FIRST Plan for a future that gives people hope, around the world. Find solutions with social benefit.
SHOW LEADERSHIP Provide a vision of the future we want. Lead and act in accordance with our roles and capacity. Empower others to lead and act in acordance with theirs.
BUILD CONNECTIONS Collaborate with, and support each other. Link climate solutions to other goals.
PLAN SMOOTH TRANSITIONS Seek solutions and pathways that minimize social and economic disruption and support a smooth transition to the future we want.
BE PROACTIVE Invest now in the technology and infrastructure to support a smooth, voluntary transition. Reward leadership.
THIS IS HOW WE WILL MAKE IT WORK...
Start with the Basics
Here’s the basic blue ring. This one uses a turquoise colour: #63CBE8.
It is free to use. No one owns it, it’s just a circle. You can copy it, or create your own version.
It’s how we use it that can help build a stronger movement! Let’s start with the basics,
Try it out!
Use the blue ring as part of social media media posts to promote climate leadership and action.
put a blue ring around your profile picture
encourage climate leadership
promote a global climate movement
promote climate solutions
promote our common values
Check out our Gallery for ideas, follow us on Bluesky and X/Twitter, and use the hashtags #bluering and #climatemovement to share ideas.
Build momentum
Create blue ring designs for climate campaigns, outreach and marketing, including:
posters for schools
signs for climate marches
public awareness campaigns
community networks and plans
marketing for climate solutions
Share your best ideas with us on social media or by contacting us.
Design an unstoppable movement
As interest in the blue ring grows, organizations, networks, and other climate leaders will see the potential in developing movement-wide collaborative campaigns that can help unite us all in achieving milestone targets and promoting climate solutions.
Look for the blue ring on Substack. It’s the space we use to share our vision and our theories of change, tease out ideas, and solicit suggestions on how we can build an unstoppable climate movement together.
Subscribe for free, and you will receive updates on new developments, campaign ideas, and the theory behind the project.
Join Substack, and you can participate in the discussion and access many other great climate writers.
About this site
This site contains ideas you can adapt and use in your work to support climate leadership and action. All ideas and graphics are free to use under a Creative Commons 0 licence. They are ideas, nothing more. Feel free to adapt and adopt, and to suggest other ideas for a stronger climate movement.